IAFFM INDUSTRY
The Industry Section of the IAFFM held its first edition in 2023, with the mission of bringing together and assisting different stakeholders in the Ibero-American film industry, while also serving as a gateway to the United States film industry.
Among our activities is the Works in Progress (WIP), which brings together films that not only vie for awards upon completion but also receive specialized workshops in areas such as sales and distribution, festival route, pitching, and more.
In each edition, it is also our task to facilitate talks with prominent experts who can provide an overview of the most current topics in our film industry.
WIP IAFFM
WIP
Films will have the opportunity to compete for post-production awards, as well as other services and support aimed at completing their projects. In this edition, participating companies will award prizes valued at over $60,000.
Furthermore, this year, the WIP evolves into a comprehensive space for the growth of films. Specialized workshops will be conducted to strengthen each feature film, preparing them for presentation at festivals, theaters, and platforms.
PATIO DE CHACALES
CHILE
No gracias ya no fumo
MÉXICO
Memorias de una mujer en llamas
COSTA RICA / ESPAÑA
El silencio de los Palafitos
COLOMBIA
WORKSHOPS
A workshop with Lucía Meik from Meikincine, who will guide each film on how to appropriately choose a sales agent, for how long, and what points are vital to review in a contract. In addition to distribution strategies and other important topics regarding international sales on platforms.
In this workshop, the director of the Guadalajara International Film Festival, Estrella Araiza, will share her knowledge on festival circuits and how to plan a successful route before the film’s theatrical release. Estrella Araiza will provide insights into various festival routes and offer guidance on planning an effective journey before the theatrical premiere to maximize the visibility and impact of the film.
In this media workshop, Gerardo Michelín from Latam Cinema will guide participants on the optimal way to approach and interact with the media during the premiere of their films. He will also provide strategies to achieve maximum media coverage in each case, offering practical and effective tips for establishing a successful relationship with the media.
In this workshop, Pablo Mondragón will collaborate with participants to explore the new and sophisticated tools available in the market to identify optimal locations for film premieres. Additionally, effective interpretation of data analysis in favor of feature films will be addressed, providing a practical and updated perspective on how to maximize audience trends and preferences.
In this workshop, Eloísa López will guide participants on crucial aspects of perception before venturing into sales and distribution processes. Effective strategies will be explored for designing the poster, developing the concept, and selecting the film’s title, to maximize its impact on the audience and optimize its visual and conceptual appeal.
We will have the talk “Festivals from North to South” with three prominent festival directors on the continent. Fernando Arciniega from IAFFM, Estrella Araiza from FICG, and Gabriela Sandoval from SANFIC will share their perspectives on the current landscape and the mission of their respective festivals, both in the present and the future.
Marco Girón, Film Commissioner of Miami-Dade, will offer an informative talk about the incentives available for audiovisual productions in the county. Additionally, he will provide details on the cash rebates available in the state of Florida, offering participants a detailed understanding of the opportunities and benefits the region provides to foster the film and audiovisual industry.
Partners
